LEADERSHIP

KEVIN FRANKLIN

CHIEF EXECUTIVE OFFICER

OWNER

Under Kevin's leadership, Lightserve Corporation, parent company of Elite Lighting, has intensified its focus on serving its customers and communities via our distribution, project design, installation and maintenance services. Before becoming CEO in 2016, Kevin served as the Director of Customer Facing Operations at Duke Energy. He led groups responsible for residential, commercial and industrial energy efficiency. 

 

Kevin earned a Bachelor of Science degree in business management and finance from North Carolina State University where he graduated as university valedictorian.

BILL HURD

PRESIDENT

OWNER

Bill is responsible for the Sales, Business Development and Operations teams at Lightserve, parent company of Elite Lighting. With his 32 years of experience in the lighting industry, from the manufacturing and distribution sides, combined with his previous ownership in another lighting company, Bill has helped transform Lightserve from a maintenance only company into a well-diversified lighting maintenance, lighting retrofit and lighting distribution company. Lightserve is now uniquely positioned for continued growth and for the attraction of talent. Bill is driven to find innovative solutions to meet the challenges facing our customers in today’s ever-changing lighting industry. 

 

Bill is LC, CLEP and CLMC certified. Bill received his BS in Business Administration from the University of North Carolina at Chapel Hill and later received his MBA from The University of South Carolina.

JASON BRAFFORD

CHIEF FINANCIAL OFFICER

OWNER

Prior to purchasing Lightserve, parent company of Elite Lighting, Jason previously worked in Debt Capital Markets at Wells Fargo Securities and Fifth Third Securities from August 2005 to June 2016. While in Debt Capital Markets, Jason structured project finance credit facilities for solar construction companies, monitored a multi-billion collateralized debt security portfolio offered to large utility clients and originated, structured and executed various fixed income securities in the Technology, Media & Telecommunications and Industrial Growth sectors. Since 2012, Jason has made significant investments in real estate and other venture capital opportunities.

 

Jason earned a Bachelor of Science degree in Business and Accounting from North Carolina State University.

SHANE SHORT

VICE PRESIDENT OF OPERATIONS

In this role, Shane is responsible for overseeing the field operations team which is comprised of lighting maintenance technicians, the maintenance routing and dispatching organization, the project management team and the lighting project installers. Prior to his current role, Shane owned Short Solutions Inc. where he and his team were tasked with installing thousands of lighting projects for both small scale box stores to large scale fortune 500 companies. Shane’s attention to detail and installation efficiency allowed him to grow his team to an average of 20 installers. Shane is also extremely proud of the untarnished safety record that his organization maintained throughout the almost 20 years of business with zero on-the-job injuries.

 

Shane is a native of West Virginia and has resided in North Carolina for more than 20 years.  

BILL LAWLER

LIGHTING INNOVATION & IT DIRECTOR

Bill Lawler is the Lighting Innovation and IT Director based in Charlotte, NC. He is responsible for creating and operating cutting edge lighting services within Lightserve, parent company of Elite Lighting, which will enhance client spaces through sustainable lighting and a data driven advice. His expertise is in lighting design, specification and evaluation and he has helped numerous clients build the right controlled lighting for their company. He has created lighting programs for Fortune 500 companies and designed lighting systems for commercial use from 2,000 sq/ft retail applications to 800,000 sq/ft office spaces.

 

Bill holds a Bachelor’s degree from the University of North Carolina at Charlotte in Business Administration.

LC, CLCP, CEM, LEED AP BD+C, O+M

ERIN KEEFE

HUMAN RESOURCES MANAGER

Erin Keefe graduated from Southern New Hampshire University in 2010. She recently relocated from Massachusetts to Charlotte.  She has almost 10 years of Human Resources and Payroll experience in the construction industry. Prior to working with Lightserve, parent company of Elite Lighting, in Charlotte, she had been working with high profile General Contractors and Subcontractors in the Boston area. Her background, experiences and dedication have allowed her to excel throughout her career.

JESSICA CARLASCIO

CORPORATE DEVELOPMENT & ADMINISTRATIVE DIRECTOR

Jessica Carlascio is the Corporate Development and Administrative Director based in Charlotte, NC. She is responsible for the development of corporate strategy, working with business units to create strategies that drive value with clear plans for implementation and monitoring results, and management of Accounting and Finance functions. Jessica has over 10 years of experience in corporate program development, financial management and strategic priority implementation.

 

Jessica earned a Bachelor of Science degree in nursing and healthcare administration in 2003 from St. John Fisher College.

CERTIFICATIONS

Certifications:

BEP    Business Energy Professional

LC    Lighting Certified Professional

CLEP    Certified Lighting Efficiency Professional

CLMC    Certified Lighting Management Consultant

LS-1 - NAILD   Lighting Specialist-I

LS-2 - NAILD   Lighting Specialist-2

CLCP   Certified Lighting Controls Professional

CEM    Certified Energy Manager

LEED AP BD+C   LEED Accredited Professional –

Building Design and Construction

LEED AP O+M   LEED Accredited Professional –

Operations and Maintenance

MBA   Masters in Business Administration

ABOUT US

Elite Lighting is a leading provider of lighting solutions serving commercial & industrial, healthcare, institutional and retail customers.

OUR VISION

Elite Lighting's vision is "to establish and enhance valued relationships with our customers by delivering state of the art lighting solutions and world class customer service."

CONTACT

© 2019 by Elite Lighting

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